NIKE TRAINING CLUB 4.0
Your Personal Trainer. Anytime. Anywhere.
The Nike+ Training Club app set out to democratise personal training by giving women everywhere access to professional-level workouts and a community of experts, through their smartphones, completely free of charge. Providing friendly encouragement and motivation, the app personalises workouts with options to Get Lean, Toned or Strong. Complete with fully guided step-by-step training with the world's best, and the choice of 15, 30 and 45-minute workouts, Nike+ Training Club serves athletes at the level that's right for them.
Working closely with the UX and tech teams, I participated in the design and experience architecture of the feed, user profile, second-screen integration, as well as other areas of the mobile experience. The 4.0 update was launched on 1st January 2015, and was received well with positive reviews from athletes around the world.
Nike+ Training Club has since been updated to a new version – below is the previous body of work.